INTERNET MARKETING COURSES
- Basic Internet Marketing
- Building a Brand on Social Media
- Creating a Google AdWords Campaign
- Creating Winning Webinars- Getting Your Message Out
- Growth Hacking
- Introduction to E-mail Marketing
- Promoting a Marketing Webinar
- Social Media and Your Business
- Story Marketing for Small Businesses
- Writing for the Web- Catching the Reader’s Attention
WRITING FOR THE WEB: CATCHING THE READER’S ATTENTION
OVERVIEW
Internet is full of fascinating places to find information, check out your favorite companies and stores, look for deals, read the news, and much more. However, people don’t read information on the web in the same way that they read a printed newspaper, magazine, or a book. As writers, we must be very aware of how people approach a web page so that we can create interesting and engaging content. This one-day course is for people who write for readers on the web.
What Will Students Learn?
- Apply engaging techniques that draw readers to web pages
- Plan what to write to reflect their web hierarchy
- Create engaging content, including catchy headlines
- Enhance their writing with other forms of media
- Make their writing accessible to a variety of readers
What Topics are Covered?
• Creating your content
• Writing for different mediums
• Testing the waters
• Deciding what’s fit to print
• Adding audio and video to your content
• Getting your content noticed Specialized manual and course materials
• Personalized certificate of completion
What’s Included?
• Small, interactive classes
• Specialized manual and course materials
• Personalized certificate of completion
About
At HomeUni we believe that success is making complex things simple, that is why we have partnered with top universities and awarding bodies around the world to bring you world-class online education at the time that is convenient, at the place that is homey and at the price that is affordable.
Contact
admissions@homeuni.co.uk
enquiries@homeuni.co.uk
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